TikTok Ban Sparks Surprising Cultural Exchange and Demand for Chinese Social Apps
TikTok Ban Sparks Surprising Cultural Exchange and Demand for Chinese Social Apps
What happens when TikTok gets banned in the US? People flock to a similar Chinese social app called RedNote, that's what! Over 700 million TikTok users have made the switch, leading to a surge in Duolingo's Mandarin learning courses as American users struggle to sign up and communicate on the Mandarin-based app. This shift in consumer behavior is a clear signal that US users crave the unique social networking experiences that China has to offer. But what does this mean for the future of Chinese social apps and data privacy?